Robert Adelson, Esq.
  • Blog
  • About

Knowing Your Competition and Establishing Your Market Niche to Set Your Startup Apart

7/24/2020

0 Comments

 
This is an article of mine published on July 7, 2020, by CEO Refresher magazine.  My article is currently featured on the first page of the magazine website – http://www.refresher.com/
This article of mine is directed toward entrepreneurs, founders and CEOs of small and early stage companies, seeking angel or VC investment or trying to recruit co-founders and first employees or contractors.  In such circumstances, the interested parties would be looking to the founder’s or CEO’s competitive analysis and demonstrated knowledge and mastery of his or her target marketplace to set his or her startup apart, including the following:
  • What market niche you intend to enter and can dominate
  • Your plan for how your company will penetrate the target
  • Identity of your chief competitors, both direct competitors and indirect competitors that could be substitutes for your product or service
  • The value proposition that you offer that will enable you to overcome the normal tendency for no change
  • Strengths of the competition and your plan to overcome those
  • Weakness of your competitors and your plan to avoid those same weaknesses
  • Barriers to entry you would seek to create to surmount new competition once you gain market traction
To read more, go to this LINK   https://www.refresher.com/knowing-your-competition-and-establishing-your-market-niche-to-set-your-startup-apart/
Or https://www.executiveemploymentattorney.com/knowing-your-competition-and-establishing-your-market-niche-to-set-your-startup-apart/

It is my hope that this article will be helpful to founders, entrepreneurs, C-level  and other senior executives in companies I represent, particularly those in startup and early stage companies seeking to gain traction in their market to attract angel or VC investment or other partners for growth.

0 Comments

    Archives

    September 2023
    August 2023
    July 2023
    June 2023
    May 2023
    April 2023
    March 2023
    February 2023
    January 2023
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    January 2021
    November 2020
    October 2020
    September 2020
    July 2020
    May 2020
    April 2020
    February 2020
    January 2020
    December 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    July 2018
    June 2018
    May 2018
    March 2018
    November 2017
    September 2017
    August 2017
    July 2017
    June 2017
    April 2017
    March 2017
    February 2017

    Categories

    All
    Benefit Corporations
    Biotech Executive
    Biotechnology Executives
    Board Of Directors
    Career Advancement Covenants
    Career Prospects
    CEO Bonus Compensation
    CEO Compensation
    CEO Compensation Package
    CEO Contract
    Ceo Contract Terms
    Ceo Employment Agreement
    CEO Employment Contract
    CEO Equity Compensation
    Ceo Job Offer
    CEO Job Offer Letter
    Certified B Corps
    CFO Compensation Package
    CFO Contract
    CFO Employment Agreement
    CFO Employment Contract
    CFO Job Offer Letter
    CFO Severance Agreement
    Change Of Control
    Change Of Control Agreements
    CIO
    Clawbacks
    C-level Equity Compensation
    C Level Executive Pay
    C-level Executive Pay
    CMO Employment Agreement
    CMO Employment Contract
    Companies
    Competition
    Contractors
    COO
    COO Compensation
    Coo Compensation Package
    COO Employment Agreement
    COO Employment Contract
    COVID-19
    CSO
    Cso Compensation
    CSO Compensation Package
    CSO Contract
    CSO Employment Agreement
    CSO Employment Contract
    CSO Severance Agreement
    C-suite Executive Compensation
    CTO Compensation Package
    CTO Contract
    CTO Employment Agreement
    CTO Employment Contract
    CTO Severance Agreement
    Defamation
    Disparagement
    Employees
    Employment Contract
    Employment Discrimination
    Equity Compensation
    Executive Bonus
    Executive Bonuses
    Executive Career
    Executive Career Advancement
    Executive Careers
    Executive Compensation
    Executive Compensation Attorney
    Executive Compensation Negotiation
    Executive Compensation Package
    Executive Consulting
    Executive Contract
    Executive Contract Negotiation
    Executive Contract Terms
    Executive Employment
    Executive Employment Agreement
    Executive Employment Agreement Lawyer
    Executive Employment Contract
    Executive Employment Lawyer
    Executive Employment Terms
    Executive Equity
    Executive Equity Compensation
    Executive Job Offer
    Executive Job Offer Letter
    Executivepay
    Executive Pay
    Executive Performance Compensation
    Executive Relocation Package
    Executive Retention Agreement
    Executives
    Executive Salary
    Executive Separation
    Executive Severance Agreement
    Executive Severance Lawyer
    Executive Severance Package
    Executive Severance Terms
    Executive Stock Compensation
    Executive Stock Options
    Executive Termination
    Family Businesses
    Female Executives
    Founder CEO
    Founders
    Incentive Stock Options
    Interim CEO
    IRC Section 1202
    Market Niche
    Massachusetts Employment Law
    Massachusetts Non Compete Agreement
    Massachusetts Non-compete Agreement
    Medical Devices
    Mutual Nondisparagement
    Negotiations
    Non Compete Agreement
    Non-compete Agreement
    Non Compete Agreement Attorney
    Non-compete Agreement Attorney
    Non-disparagement
    No Rehire Clause
    Phantom Stock
    Promissory Estoppel
    Remote CEO
    Remote Executive
    Remote Work
    Restricted Stock
    Restricted Stock Units
    Restrictive Covenants
    Retention Agreement
    Retention Bonus
    RSU
    RSUs
    Section 83(b)
    Senior Executives
    Severance Triggers
    Social Entrepreneurship
    Startup
    Startup CEO
    Startup Equity
    Startup Funding
    Stock Options
    Taxation
    Termination For Cause
    Toxic Executives
    Turnaround CEO
    Women Executives
    Womeo CEOs
    Wrongful Termination

    RSS Feed

Powered by Create your own unique website with customizable templates.
  • Blog
  • About